ENG. Digital Advertising and Promotions Manager
As Digital Advertising and Promotions Manager
1) I Prepare budgets and submit estimates for program costs as part of campaign plan development.
2) I Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.
3) I Assist with annual budget development.
4) I Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
5) I Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
6) I Prepare and negotiate advertising and sales contracts.
7) I Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets such as dealers, distributors, or consumers.
8) I Gather and organize information to plan advertising campaigns.
9) I Confer with department heads and/or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
10) I Confer with clients to provide marketing or technical advice.
11) I Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.
12) I Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
13) I Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
14) I Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
15) I Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
16) I Plan and execute advertising policies and strategies for organizations.
17) I Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
18) I Assemble and communicate with a strong, diverse coalition of organizations and/or public figures, securing their cooperation, support and action, to further campaign goals.
19) I Train and direct workers engaged in developing and producing advertisements.
20) I Coordinate with the media to disseminate advertising.
21) I Contact organizations to explain services and facilities offered.
22) I Direct and coordinate product research and development.
23) I Represent company at trade association meetings to promote products.
24) I Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes
1) I Prepare budgets and submit estimates for program costs as part of campaign plan development.
2) I Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.
3) I Assist with annual budget development.
4) I Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
5) I Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
6) I Prepare and negotiate advertising and sales contracts.
7) I Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets such as dealers, distributors, or consumers.
8) I Gather and organize information to plan advertising campaigns.
9) I Confer with department heads and/or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
10) I Confer with clients to provide marketing or technical advice.
11) I Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.
12) I Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
13) I Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
14) I Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
15) I Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
16) I Plan and execute advertising policies and strategies for organizations.
17) I Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
18) I Assemble and communicate with a strong, diverse coalition of organizations and/or public figures, securing their cooperation, support and action, to further campaign goals.
19) I Train and direct workers engaged in developing and producing advertisements.
20) I Coordinate with the media to disseminate advertising.
21) I Contact organizations to explain services and facilities offered.
22) I Direct and coordinate product research and development.
23) I Represent company at trade association meetings to promote products.
24) I Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes
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