how to judge a good idea

http://www.bizjournals.com/bizjournals/how-to/marketing/2013/10/how-to-judge-an-ad-five-elements-of.html?page=all

http://www.inc.com/jon-burgstone/judge-a-new-venture-in-15-seconds.html

http://www.dummies.com/how-to/content/ten-ways-to-evaluate-a-new-business-idea.html

http://www.bizjournals.com/bizjournals/how-to/marketing/2013/10/how-to-judge-an-ad-five-elements-of.html?page=all

http://www.factor3.co.uk/blog/2013/10/15/how-to-judge-creative-ideas-and-why-its-so-important/#.VSvpniisUbg

http://www.entrepreneur.com/article/81940